999 GOLD BY LOVE & CO.

TIMELESS ALLURE
EVERYDAY ELEGANCE

9IN Right Now

A reinvention of good old gold. Meet 9IN, a pure 999 gold collection by Love & Co. to redefine wearing traditional yellow gold.

Shop now for 19% off gold workmanship

A Fresh Twist on
YELLOW GOLD

We've reimagined the timeless allure of 999 pure yellow gold. Recognizing its malleable nature and radiant shine, our artisans set out to craft pieces that are equally suited for both bridal elegance and contemporary style. After months of perfecting designs that harmonize tradition with modernity, we proudly present the LVC 9IN collection—a groundbreaking blend of classic beauty and current trends.

Why 999 Gold?


EVERLASTING PRESERVED VALUE
Also known as 24-karat gold, 999 gold is the purest form of gold commercially available, perfect as a keepsake that can be passed down for generations. With the preserved value of 999 gold, our 999 gold jewellery are meant to be treasured beyond a lifetime.



TRENDY DESIGNS

Every piece in the collection is crafted with radiance and modernity, made to be an everyday luxe that will never go out of style. To wearing only the best jewellery, make a statement with our LVC 9IN collection.


UNRIVALLED CRAFTMANSHIP
Overturning the limitation of the traditional gold process, 5G gold is an advanced, groundbreaking combination of traditional gold and K-gold technologies to achieve light weight yet high hardness of pure yellow gold. Represented with the 5 pillars, namely Grace, Glorious, Gentle, Genius and Gusty, it is highly resistant to breakage. With fine craftmanship and toughness, 5G gold is made for your everyday wear.

999 GOLD

Giving life to pure gold jewellery, our stylish LVC 9IN collection is made for your everyday wear, yet a valued treasure you can pass down for generations. Discover today’s 999 gold price.

TODAY'S 999 GOLD PRICE: $135

FOR YOUR EVERYDAY

SHOP 999 GOLD

FOR YOUR EVERYDAY

SHOP 999 GOLD

SIDIANJIN MADE MODERN

SHOP 999 GOLD

SIDIANJIN MADE MODERN

SHOP 999 GOLD

Frequently Asked

What is 999 gold?
01
999 Gold refers to the purest form of gold (24K) with a gold content of 99.9%. The remaining 0.1% consisting of trace amounts of other metals. With its high level of purity, 999 pure gold makes a good investment for its finest gold value.
How do I care for 999 pure gold jewellery?
02
999 pure gold jewellery is more than just an accessory, it holds symbolic meaning and retains its gold value for generations. To maintain your 999 pure gold jewellery, we recommend to wrap it in a soft cloth when not in use and store it in a cool and drop place. It is also important to clean your jewellery regularly for it to stay in good shape.
Can I wear 999 pure gold jewellery everyday?
03
With our advanced 5G technology, our 999 pure gold jewellery is harder than the traditional soft and malleable pure gold, making it suitable for everyday wear. Akin to the technology of crafting 18k gold jewellery, jewellery made with the 5G gold technology is more versatile and stylish, perfect for pairing with any outfits.
Is LVC 9IN collection authentic?
04
Yes our LVC 9IN collection is authentic. We only source our gold, and create our designs with the most reputable manufacturing houses abroad to create refined elegant 24 carat gold designs. Each design from our 9IN collection comes with a hallmark stamp, certifying its authenticity.
How is LVC 9IN collection different from other LVC collections?
05
The 9IN collection creates versatile, modern and contemporary designs from pure gold, making them ideal matches for your daily ensembles without overpowering your persona. On the other hand, our other collections primarily focus on white and rose gold to express your unique essence with subtlety and grace.

More to Treasure

LVC 9IN, a pure 999 gold collection to redefine traditional yellow gold