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The 4Cs
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cut
clarity
colour
carat
excellent cut
diamond fluorescence
certifications
JUMP TO SECTION:
cut
clarity
colour
carat
excellent cut
diamond fluorescence
certifications
Diamond Knowledge
Every diamond is unique and has certain distinguishing characteristics. The 4Cs – Cut, Colour, Clarity, Carat Weight are the globally accepted standards for assessing the quality of a diamond and its sparkle.

When a diamond is certified, a record of a diamond’s grades in the 4Cs is produced, allowing prospective buyers to make an informed decision. Together, these criteria also determine the value, and often, the price of the diamond.
Cut
Cut determines how a diamond’s facets interact with light.
Clarity
Clarity is a measure of the purity and rarity of a diamond.
Colour
Colour refers to the natural tint inherent in diamonds.
Carat
Carat denotes the weight of a diamond, rather than it’s size.
Excellent Cut
An excellent cut diamond is a diamond that is cut to excellent proportions and angles that reflect back the maximum possible amount of light which enters it. It is among the rarest cuts, and is the benchmark for grading all other diamonds.
Diamond Fluorescence
Fluroscence refers to a diamond’s tendency to emit a soft colored glow when subjected to ultraviolet light. Strong fluorescence is one of the factors that may impact the price of a diamond.
Certifications
Our diamonds at Love & Co. are certified by the De Beer Group’s Institute of Diamonds, bringing in professional experience and heritage of more than 120 years of experience in the industry.
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